SUN’IY INTELLEKT VA ISTE’MOLCHI ISHONCHI: MARKETING STRATEGIYALARI TAHLILI
Том 2 № 10 (2025): Журнал академических исследований Нового Узбекистана 109-111
Аннотация
So‘nggi o‘n yilliklarda sun’iy intellekt (SI) texnologiyalari marketing sohasida tub o‘zgarishlarni amalga oshirdi. Ushbu texnologiyalar kompaniyalarga mijozlarni chuqur tahlil qilish, ularni jalb qilish va qaror qabul qilish jarayonini oldindan bashorat qilish imkonini beradi.
Библиографические ссылки
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Hivale, R. (2025). AI-Driven Marketing Strategies and Their Impact on Consumer Purchase Behavior. PARIDNY A - The MIBM Peer Reviewed Journal, 10(1), 38–45.
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Wirtz, J. (2025). AI in Food Marketing from Personalized Recommendations to Predictive Analytics: Comparing Traditional Advertising Techniques with AI-Driven Strategies. arXiv preprint arXiv:2401.08115.
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