THE COMPARATIVE ANALYSIS OF METHODS FOR ASSESSING THE FINANCIAL STABILITY OF SMALL AND MEDIUM-SIZED ENTERPRISES

Abstract:

The article examines methods for assessing the financial sustainability of small and medium-sized enterprises (SMEs) in the Republic of Kazakhstan. SMEs play a significant role in the national economy by creating jobs, fostering innovation, and contributing a substantial share to the country’s gross domestic product. In conditions of economic instability, fluctuating exchange rates, and rapidly changing market environments, reliable and practical tools are required to evaluate the financial stability of businesses. The study analyzes the main approaches used to assess the financial condition of SMEs. The research focuses on financial ratio analysis, credit assessment models, SWOT analysis, and comprehensive methods of financial diagnostics. The results indicate that the most effective approach is the integration of quantitative and qualitative analytical methods. Such an approach makes it possible to consider both financial indicators and external economic factors affecting enterprise sustainability.