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LINGUISTIC FEATURES OF ECONOMIC ADVERTISEMENTS IN ENGLISH AND UZBEK LANGUAGES

This article explores the linguistic features of economic advertisements in both English and Uzbek languages. Advertising is a crucial part of any economy, serving as a means for companies to communicate with their customers and promote their products and services. The article discusses various aspects of advertising, including language choice, register, persuasive language, cultural references, and clarity and simplicity, highlighting the differences between English and Uzbek economic advertisements. While both languages aim to persuade customers to make purchases, differences in language choice, persuasive techniques, cultural references, and simplicity reflect the unique characteristics of each language and culture. Understanding these linguistic features is essential for advertisers to effectively communicate their message and appeal to their target audience in both English and Uzbek markets.

Ramazonova Feruza Akbarovna

201-204

2024-07-31

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  • English
  • Uzbek (latin)
  • Русский

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